The Bralette: What are they and who they are made for

What is a bralette?  Large busted women are often skeptical of “bralettes”. Some minds go straight to dainty, lacey, little bras that could never offer the support some need. But when women hear the term "wirefree" or "wireless" or "non-wired" bra they, think “yeah, that could work.” Well, according to the Oxford Dictionary, a bralette is “an unlined bra without underwires or clasps.” So there's nothing to fear, as a bralette is technically just a wirefree bra, the terms are totally interchangeable! In fact, the word “bralette” is really just a smart marketing term for a wirefree bra, used to create buzz around a believed-to-be-new or different product. Marketers: So smart eh? We want to show women that everyone can wear a "bralette", as long as it’s properly fitted for your body and has the right materials, features and functionality. Are bralettes
What is a bralette?  Large busted women are often skeptical of “bralettes”. Some minds go straight to dainty, lacey, little bras that could never offer the support

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