In 2010, Gap decided to redesign its logo. What can brands learn from the unfortunate backfiring of this logo change?
Introducing Gap Gap is a well-known, well-established clothing and accessories retailer founded in 1969. It stands as one of the largest global specialty retailers due to its popularity amongst a broad demographic of consumers. In 2010, following slumped sales after the Financial Crisis of 2008, Gap decided to redesign its…
GINGER掲載商品 old gap
Unraveling the Top 10 Rebranding Fails (And What You Can Learn
Gap Redesign Contest » ISO50 Blog – The Blog of Scott Hansen
Amey Alshi (@alshiamey) / X
11 Logo Redesign Examples to Learn From
Learning from the Gap Logo Redesign Fail - The Branding Journal
static.mercdn.net/item/detail/orig/photos/m5102984
GAP logo redesign :: Behance
Gap Redesign Contest » ISO50 Blog – The Blog of Scott Hansen
Gap's Logo Change - Marketing Campaign Fails #4
Sustainability, Free Full-Text
Shrinking the Gap: how the clothing brand lost its way, Fashion
The Branding Journal - Branding Strategies, Case Studies, and Resources
ALPINE Packaging, Inc. on LinkedIn: How to Successfully Stretch Your Brand Into Gen Z's Digital World
14 badly designed logos (and how to avoid their mistakes) - The